Action Required Eden Empire Investor Update

To Our Shareholders,

As we near the end of the first quarter of 2020, Eden Empire Inc. (“Eden”) continues to move forward with our current retail rollout in BC and Michigan, while focusing on expanding our marketing opportunities throughout Canada and into the US.
 
Shareholder Information Request

Important notice:

As part of the next step in our approval process from the province of British Columbia, the LCRB is requesting that all individual shareholders provide us with their:

  • Full Legal Name (first, middle and last)
  • Date Of Birth
You are required to provide this information if you have invested with Eden Empire Inc.  All investors must provide us with this information in order for us to receive provincial approval for our BC stores. We will not receive Provincial approval if we are missing information.  If a reply via email has not been received by March 10th, we will begin to contact shareholders via phone.

We thank you in advance for your prompt responses with the necessary information!
Store-Front Updates
New Location | Vancouver, BC

As our footprint within British Columbia develops, we would like to make note of the following accomplishments. This January we secured municipal approval for our 28th & Fraser Street location in the City of Vancouver. Similarly to our other BC retail storefronts, this location is in a high density neighbourhood, providing retail access to over 220,000 people within East Vancouver. Within close proximity to several popular restaurants, cafes, shopping and services in the area, this store is a victory on behalf of our Eden Empire team. Our 28th & Fraser Street location has the potential to be one of our most successful storefronts to date, with a quick turnaround time for opening upon provincial approval.

BC Storefronts | Portfolio

Eden Empire has an undeniable brand presence in British Columbia, which provides our company with a competitive advantage. Our locations within the province can be broken into three geographical regions. Having multiple stores operating per region provides a unique position for our organization to maximize our profitability, as we believe consumer trust and brand equity are essential components to phenomenal sales and operations. 

Region One - The Interior
  • Salmon Arm
  • Vernon
  • Kamloops
Region Two - Vancouver Island
  • Victoria
  • Nanaimo
Region Three - City of Vancouver
  • Kingsway
  • Davie Street
  • Cambie Street
  • Fraser Street
Municipally Licensed Location | For Sale

With the successful addition of our Fraser Street location, we have officially surpassed the maximum amount of stores a franchisee is permitted within British Columbia. As a result, we are currently seeking the sale of one of our locations. We intend to use these proceeds to further the company's expansion within North America as well as address monthly operational expenses. As we continue to make progress with the LCRB, Eden will also be exploring ongoing opportunities across Canada and the United States. 

Provisioning Centre | Battle Creek, Michigan

Moving our brand into the US, provides Eden access to the beginning developments of retail cannabis in Michigan. Although medical marijuana has been legal in Michigan since 2008, it wasn't until November 1, 2019 that an allowance was made for dispensaries. The new legislation set up a framework for the licensing and operating of medical marijuana dispensaries, which Michigan refers to as “provisioning centers”.

In November 2018, Michigan voters approved the Regulation and Taxation of Marijuana Act, making Michigan the 10th state in the U.S. to legalize recreational cannabis. As it stands, only 25% of cities within the State have decided to 'opt-in' to recreational sales. Thanks to our thorough diligence, our Battle Creek location sits within a city that has 'opted-in' to the recreational/adult use market. This adds significant value to our location as compared to those in cities that have 'opted-out'. These key points make our investment into Michigan a successful one, as the market value for stores in the state have increased significantly.

As of today, we have received all the necessary permits to begin the buildout of this store and we look forward to being fully operational in 2020. We hope to have a comprehensive operational overview of this store by the time we release our next Corporate Update, and as building commences. 
Eden Empire Go-Public Update
Although our team had initially planned to begin trading on the CSE in the Fall of 2019, we believe that remaining private until our locations are operational better serves not only the Company, but our Eden shareholders. As the stores open and we make our listing in 2020, Eden will have meaningful operational results that we can speak to, both in BC and Michigan.

Current market conditions have allowed Eden to find opportunities with better valuations than what were previously in the marketplace. We anticipate seeing more discounted opportunities on the horizon. Remaining private has enabled Eden to uphold its valuation at a time when others are facing uncertainty. It has also enabled our team to build a strong foundation of municipal approvals during the process. We are confident that when it comes time to list, the preparation and planning we’ve been pouring into our operations behind the scenes will turn into powerful and tangible traction.
Thank You
We appreciate our shareholders’ continued patience, and want to thank you for taking the time to keep informed and up to date with our developments. We look forward to collecting the requested information in order to maintain our progress in British Columbia. We will continue to provide regular updates. As always, please feel free to reach out with any questions. Thank you for your support and encouragement!
GERRY TRAPASSO

Co-Founder and Chief Executive Officer

Eden Empire Inc.

Are you ready to get started with equity crowdfunding?

Vested.ca provides equity crowdfunding investment opportunities in Canadian companies. Get started online for as little as $100.

Browse Opportunities